COURSE DESCRIPTION
The digital world can be a confusing one. There’s always a new technology. A new trend. A new methodology. And the rules are always changing. Quite literally. Google, Facebook and the government are trying to stay ahead of hackers and spammers to keep the playing ground fair an equitable. And what you don’t know can hurt you.
In this workshop, we’ll cover all of the ins-and-outs of digital marketing strategy and implementation: from website design and development, to ecommerce; email marketing to in-bound marekting; SEO to paid search; social media to blogging. It’s broad and deep at the same time.
We start with the philosophies that drive a digital marketing strategy. This process of “getting it” will help you adjust our content to custom fit your needs. We’ll help you set-up your initial strategy and then give you all the tools you need to start implementing immediately. Every software tool we select will make your marketing simpler and more effective. And they’re all user friendly enough to quickly get you up to speed.
This parent course comes with 10 hours of support. Adding on additional attendees does not include additional support.
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